Mass-Customisation is an oxymoron of a trend in its slickest form; creative, contradictory, attention-grabbing. It is also one of the most accessible of the disruptive trends available to consumers today. It does not get more open, personal… and playful. One such company at the forefront of this trend is MakieLab. Part of this new breed … Continue reading
Category Archives: Would Like To Meet
Would Like To Meet_ The Future Laboratory [Strange Days]
I recently had a meeting with The Future Laboratory at their offices in Spitalfields, London. A consumer-insight and brands agency, The Future Laboratory offers a powerful blend of trend forecasting and innovation strategies making it one of the world’s most renowned and respected futures consultancies. Whether we like it or not, trends are a fundamental … Continue reading
Would Like To Meet_ 19 Greek Street, London
It is HOT. With temperatures soaring into the 90’s and reaching a seven-year high, I’m pounding the pavements of London. My energies ebb with every step. The air is a dead weight and I can literally feel exhaust fumes wafting through me; the underground is choked up, diversions from road works and building sites all conspire … Continue reading
Would Like To Meet_ Steve Oklyn, NOT VOGUE
How do you take on the mighty world of fashion, shake it awake and begin a revolution? By playing to its vanity, creating your own carnivale hall of mirrors… and dragging it inside? This is what Steve Oklyn, creator of NOTVOGUE.com seems to have succeeded via his online magazine, with its glossy photos and terse … Continue reading
Would Like To Meet_ UXUS, Amsterdam
A long-time admirer of their transcendent mindset, UXUS the multidisciplinary design company first caught my eye across a crowded London high street whilst on a retail recce, happening upon their store design for House of Kipling the label which designs chic, feminine and fashionable bags for women. A girl whose head is easily turned by quirky detailing and razor-sharp visual merchandising, I was hooked by the fun … Continue reading
Would Like To Meet_ Bilder & De Clercq, Amsterdam
It’s a sunny weekend-about-town and I know just the place to go to for the freshest, tastiest ingredients and treats which, on the rare occasions when I’m not travelling and am ‘in residence’, I like to gather together for my favourite meal of the week: the lazy Sunday brunch. One of life’s simple pleasures and … Continue reading