Let There Be Light…
*Showcasing / Architecture / Art / Curated Spaces_ / Innovation / So This Just Happened / Technology / Theatre

Let There Be Light…

In its second year, the SIGNAL Festival is transforming Prague into an immersive visual art gallery with installations by teams of light designers, architects, engineers and hackers. The spectacular three-day celebration is fast becoming the Czech Republic’s most well-attended cultural event. The festival, founded by Martin Posta, aims to revive both well-known and hidden, mysterious … Continue reading

#TheFutureIs / Apparel / Design / Fashion / Film / Garment Technology / Innovation / Sport & Fitness / Take 5_ / Wearable Tech

#TheFutureIs… Fashion: The Next Step… The Next Black

When Coco Chanel spoke the words “Fashion passes, style remains” she couldn’t have known how relevant it would be 50 years on. With every season, we see more colours, collections and styles than ever before. As fashion moves faster and faster, the concept of clothing hasn’t changed much in over 100 years. Textiles still cover … Continue reading

*Retailing / Curated Spaces_ / Innovation / Longread / The Word On The Street / Trendwatching

The Word On The Street_ Retail Trends [Pt_1]

We’re hearing the terms ‘Showrooming’ (shopping and comparing online whilst in-store); ‘Brand Journalism’ (driving content directly to customers, online and in-store) ; ‘Value of Values’ (the right choices in product quality and the right values in terms of provenance and ethics); these are being bandied about as current trends in retail but we’ve been watching … Continue reading

FIA. The Future Of WWW.?
Innovation / Technology

FIA. The Future Of WWW.?

The virtual future beyond the Internet is known as FIA. At least it is to the National Science Foundation, an independent government agency in Washington, D.C. which is funding the Future Internet Architecture (FIA) programme with $15 million in research grants to some of the country’s leading tech learning institutions. According to the NSF: “The objective of … Continue reading

Corridors & Clicks… The New Way Of Shopping?
#TheFutureIs / *Retailing / Curated Spaces_ / Fashion / Innovation / Technology

Corridors & Clicks… The New Way Of Shopping?

Together with Klepierre, DigitasLBi Labs created “Inspiration Corridor” to illustrate the ongoing revolution and future opportunities for unique shopping experiences in shopping centres. An infra-red Kinect camera analyses individual visitors as they enter the “Inspiration Corridor”, thanks to body scanning technology. A device equipped with QUIVIDI video analysis and PigData product recommendation scans the users … Continue reading

#TheFutureIs… The Post-PC Era [Pt_1]
#TheFutureIs / Brands / Innovation / Technology

#TheFutureIs… The Post-PC Era [Pt_1]

A revolution’s brewing in branded content! In the ‘post-pc’ era, mobile becomes the channel for brand engagement. How can your brand pioneer and what must you avoid?! Today, tablets already outsell laptops, smartphones are ubiquitous, and in closing months of 2013 mobile devices finally became the dominant species on planet earth, outnumbering us humans. Yet … Continue reading

Would Like To Meet_ Alice Taylor, MakieLab
#TheFutureIs / *Playing / Curated Spaces_ / Innovation / Would Like To Meet

Would Like To Meet_ Alice Taylor, MakieLab

Mass-Customisation is an oxymoron of a trend in its slickest form; creative, contradictory, attention-grabbing. It is also one of the most accessible of the disruptive trends available to consumers today. It does not get more open, personal… and playful. One such company at the forefront of this trend is MakieLab. Part of this new breed … Continue reading

No Stitch, No Story
Apparel / Garment Technology / Innovation / Story-telling

No Stitch, No Story

Van Gils, the menswear company founded in Holland in 1948, has a long and illustrious heritage and a reputation for delivering quality, great detailing and an edge in product & communication. Its campaign for ‘No Stitch, No Story’ follows sure-footed in this direction with a jacket designed exclusively for its Brand Store in Antwerp. The … Continue reading