#TheFutureIs… My Mind, Body… And Soul? [Immersivity]
#TheFutureIs / Art / Brands

#TheFutureIs… My Mind, Body… And Soul? [Immersivity]

We take a look at the growing trend of consumer-created immersive experience and what brands can learn from art to connect with their audience… Read the latest JWT report and you’ll see that Immersive Experiences are listed as one of the top trends for the near future. With that in mind, we explore how more and … Continue reading

Advertisement

#TheFutureIs… The Post-PC Era [Pt_1]
#TheFutureIs / Brands / Innovation / Technology

#TheFutureIs… The Post-PC Era [Pt_1]

A revolution’s brewing in branded content! In the ‘post-pc’ era, mobile becomes the channel for brand engagement. How can your brand pioneer and what must you avoid?! Today, tablets already outsell laptops, smartphones are ubiquitous, and in closing months of 2013 mobile devices finally became the dominant species on planet earth, outnumbering us humans. Yet … Continue reading