Corridors & Clicks… The New Way Of Shopping?
#TheFutureIs / *Retailing / Curated Spaces_ / Fashion / Innovation / Technology

Corridors & Clicks… The New Way Of Shopping?

Together with Klepierre, DigitasLBi Labs created “Inspiration Corridor” to illustrate the ongoing revolution and future opportunities for unique shopping experiences in shopping centres. An infra-red Kinect camera analyses individual visitors as they enter the “Inspiration Corridor”, thanks to body scanning technology. A device equipped with QUIVIDI video analysis and PigData product recommendation scans the users … Continue reading

Nike Puts The Boot In With Magista
#TheFutureIs / Garment Technology / Sport & Fitness

Nike Puts The Boot In With Magista

After months of viral video teasing, this is the week when Nike finally unveils the Magista. If you hadn’t already heard, the Magista is Nike’s radical new football boot which is set to disrupt and redefine the concept of how  performance footwear looks and feels. Building on Nike’s history of groundbreaking innovation and born from … Continue reading

#TheFutureIs… The Post-PC Era [Pt_1]
#TheFutureIs / Brands / Innovation / Technology

#TheFutureIs… The Post-PC Era [Pt_1]

A revolution’s brewing in branded content! In the ‘post-pc’ era, mobile becomes the channel for brand engagement. How can your brand pioneer and what must you avoid?! Today, tablets already outsell laptops, smartphones are ubiquitous, and in closing months of 2013 mobile devices finally became the dominant species on planet earth, outnumbering us humans. Yet … Continue reading

Home Is Where The Haptic Is
#TheFutureIs / *Showcasing / Curated Spaces_ / Design / So This Just Happened

Home Is Where The Haptic Is

One of our favourite exhibitions at this year’s Milan Design Week brings together a collection of furniture and homewares designed by students from the ECAL/University of Art and Design Lausanne. Titled ‘Delirious Home’ the objects feature haptic and other integrated technologies to bring us witty interpretations on the concept of the ‘smart home’. “ With … Continue reading

Would Like To Meet_ Alice Taylor, MakieLab
#TheFutureIs / *Playing / Curated Spaces_ / Innovation / Would Like To Meet

Would Like To Meet_ Alice Taylor, MakieLab

Mass-Customisation is an oxymoron of a trend in its slickest form; creative, contradictory, attention-grabbing. It is also one of the most accessible of the disruptive trends available to consumers today. It does not get more open, personal… and playful. One such company at the forefront of this trend is MakieLab. Part of this new breed … Continue reading